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These, include:
1. https://www.insighttrendsworld.com/post/entertainment-social-media-influencers-are-more-popular-than-movie-stars-among-gen-z - (Trust Score 6/10)
- A Deloitte report highlights a significant shift in entertainment preferences among Gen Z, with social media influencers being more popular than traditional celebrities.
2. https://www.wtyefm.com/2025/03/25/gen-z-prefer-watching-influencers-on-social-media-to-film-and-tv-study-shows/ - (Trust Score 5/10)
- The survey found that 56% of Gen Zs and 43% of millennials find social media content more relevant than traditional TV shows and movies.
- The 2025 Digital Media Trends report shows that 52% of Gen Z-ers feel a stronger personal connection to social stars, indicating a shift in entertainment preferences.